"Kedar represents diversity in a conventional business. His choice in education & career demonstrates adaptability, curiosity, entrepreneurial abilities and relationship management. Having started his career in advertising, Kedar spent a few years in Internet businesses gaining critical experience in consumer & B2B marketing, product management, customer & category development. After working for 5 years, he chose to go for his second post-graduation and joined HUL from ISB campus in 2004. In last 12 years, Kedar crisscrossed sales & marketing functions and now in his current leadership role runsover a quarter of HUL's business looking after Modern Trade & Institutional business, leading ecommerce channel and Customer Development – Centre of Excellence.
He is married to Shweta and has two sons aged 11 and 8. He likes long drives, food, movies and plays tennis and golf."
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